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March 1 - March 3, 2026

JW marriot marco island beach resort

The best way to predict the future is to create it.

HRA Council presents our inaugural industry foresight forum exclusively for market movers at a luxurious location.

The official kick-off to our 2026 Year of the Broker is designed for health insurance industry stakeholders with an emphasis on brokers, consultants, and agents.

Register Now


Sponsor the Event


A thought-leader event programmed intentionally for brokers navigating ACA transformation, ICHRA adoption, and modern distribution. Not another “benefits conference” — a broker power-up for 2026.

Event Snapshot

Date: March 1 to March 3, 2026

Registration includes: All meals and sessions, including up to six (6) hours of CE for health and life insurance license holders.

Core attendees:

  • Principals and senior leaders at brokerage and consulting firms

  • Executives at general agencies, FMOs, and aggregators guiding broker distribution

  • Carrier and health plan leaders responsible for broker and GA strategy

  • Insurtech, ICHRA, and ACA innovators redefining how coverage is designed and delivered

  • Strategic partners in enrollment, admin, compliance, and HR tech


The Location

Location: JW Marriott Marco Island Beach Resort in Marco Island, Florida (View on Map)

A deeply discounted room rate has been secured for forum attendees. A reservation link will be provided after registration is complete.


Venue Photo Gallery

Learn more about how the Foresight Forum will prepare you and your team for success.

why now

ACA 3.0. ICHRA at scale. A new decade of distribution.

The ground rules of the health insurance market are shifting — faster than most organizations can recalibrate. ACA markets are maturing, ICHRA is moving from edge case to mainstream, and digital distribution has permanently changed how employers and consumers buy coverage.

Most conferences recap what already happened.

The Foresight Forum focuses on what’s coming next — and what the most forward-thinking brokers and partners are doing about it.

Key themes include:

  • Where ACA and individual markets are headed between 2026 and 2030

  • What real ICHRA adoption looks like in the field — and what’s still blocking it

  • How distribution is being re-wired: marketplaces, direct-to-employer, and hybrid models

  • The emerging roles of TPAs, GAs, and insurtech in a broker-led future

  • How brokers can move from “vendor” to strategic architect of employer coverage


What You’ll Walk Away With

You don’t need more noise. You need a sharper playbook.

The HRA Council Foresight Forum is designed to cultivate honest, transparent conversations about what brokers need to become ICHRA champions. We believe brokers have the framework, training, and partnerships to drive this shift, and have designed the Forum to help all of us shape the future.

Key Sessions & Outcomes:

  • Shape the future you want, and your clients need
  • Take an unflinching look at employer-sponsored health insurance in 2026 and beyond
  • Learn what the most successful brokers are doing with ICHRA today
  • Explore client journeys––the good, the bad, the disrupted.
  • Receive insider updates from Government Affairs and Lobbying colleagues talking with Congress and the Administration
  • Raise your voice in 360º feedback sessions,
  • Share your concerns, challenges, hopes, must-haves, with industry leaders throughout the ICHRA ecosystem––from carriers to administrators to enrollment platforms
  • Map the future of employer-sponsored insurance
  • Become equipped to advance your desired future
  • Earn up to 6 hours of fast-paced, interactive CE Credits
  • Hear real world best practices for change management
  • Network with high impact colleagues in a relaxed environment intended to foster focus and creativity.
  • Relax and dine with top industry leaders
  • Choose your own adventures in dining, relaxing, or continuing to map the future together.

    Space is limited. Register today.

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